Unfollowing blogs is something that I kind of struggle with. After I’ve been following someone for a while, I feel some sort of obligatory loyalty to them as if I’m somehow a bad person for no longer wanting to follow their blog. I worry that unfollowing them will make them upset or angry. Logically, I know I probably shouldn’t feel as bad as I do. Chances are people aren’t even going to notice that I’m no longer following them; they may notice their number of followers go down, but they probably won’t know it was me. And even if they do, why should I feel bad about unfollowing a blog that I’m no longer interested in? Today I wanted to talk a little bit about unfollowing blogs and why it’s okay to do it in case there are other people like me who end up feeling guilty.
I don’t think there should be a problem with admitting to yourself that a blog you’ve followed for a long time no longer interests you. All sorts of things might factor into it. Maybe your reading tastes have changed and the books the blogger reads no longer interest you. Or maybe the blogger’s reading tastes have changed, leading to the same result. Maybe they’ve changed their writing style and their posts are no longer written in a style you like. Maybe they’ve started posting a lot of weekly memes that you don’t really enjoy. Whatever the reason, it’s probably unrealistic to expect that the blogs you are interested in now will always interest you. People change and as a result, so too will your interest in various blogs.
Recently a few blogs that I’ve been following for quite a long time have started branching out and including non-book-related posts. They’re incorporating beauty or fashion or travel – you name it – into their blogs. And that’s great! They’re finding more things that they’re passionate about and they want to share that passion with their readers. But for me? I have no interest in reading about that kind of thing; I’m pretty exclusively interested in book blogs. And while I can (and will) simply ignore some of the posts I’m not interested in rather than immediately unfollowing, if those posts start to outnumber the book posts that actually do interest me, why should I stick around? The blog has changed into something I no longer really want to read. Like I said, this isn’t a bad thing. It’s just a case of people and their blogs changing. Not all of those changes are going to line up exactly with my interests. Why should I feel bad for unfollowing a blog if its content isn’t relevant to me and my interests? I’d rather spend my time visiting blogs that I’m genuinely interested in and not waste my time visiting blogs out of a sense of loyalty with no real interest in their content.
So should we feel bad if we unfollow a blog that we’ve followed for a long time? Probably not. I mean obviously, I’d feel a little differently if it were someone I talked to a lot and considered myself friends with. In that case, I probably wouldn’t unfollow them because I’d want to stay up-to-date with them and continue to support their blog, even if I’m not all that interested in what they’re actually reading or posting. If they’re my friend, then I want to know what’s going on with them! But ultimately, I think we just have to accept that sometimes we outgrow certain blogs and it’s totally fine to unfollow them if their posts no longer interest us. There’s no reason to feel guilty over only following blogs you actually like.